Jan 2, 2012

How to Run a Successful Kickstarter Campaign

A few months ago, Colorado-based filmmaker Corrie Francis Parks raised nearly $12,000 through Kickstarter to create her first professional animated short. Afterward she wrote a detailed blog post explaining how she did it. There's lots of valuable advice in her post, including the importance of setting a realistic fundraising goal and managing the campaign after it's launched:

Fundraising is in many ways a full-time job. One of my next-door neighbors recently raised over $40,000 for her film project, but she had to commit a couple months to full-time campaigning. Deciding whether you want to commit the time and effort to raising money is an important decision to make before embarking on any fundraising campaign.

(link to Corrie's blog via ASIFA-SF newsletter)